Rooted in Connection
Guided by Insight
Driven by Innovation
®
community hub
join our global movement
Join the leading global intergenerational community reshaping the culture and narrative around ageing.
Spark discussion, engage in conversation, take part in campaigns, and connect with others who are passionate about making every voice, age & stage of life seen, valued, and heard.
Born from demand
– by you and by brands.
Whether you’re seasoned, starting out, or just curious; pursuing a full-time career, a side hustle, or just for fun –
our FREE-to-join
Networks offer exclusive & first opportunities to collaborate with us, our brand partners, and affiliates.
Be a part of our groundbreaking viral campaigns inspired and led by you.
Discover the award-winning initiatives reshaping and celebrating every age and stage of life;
And actively support, contribute to, or champion campaigns that create real, lasting impact.
Wear, share, and spread the message with our merch.
Order our FREE badge & shop all the official Ageism Is Never In Style® collection of clothing and accessories exclusively at TheBiasCut.com.
Every purchase supports our work and charities close to our hearts, so you can make statement whilst giving back.
Founded in 2016, Ageism Is Never In Style® began as a social media based community rooted in positive advocacy.
On a mission to empower, inspire and change the narrative, the Ageism Is Never In Style® community is a safe space that unites people globally to discuss, engage and inspire one another to embrace ageing for what it truly is: a privilege, not a punishment.
With over 288k+ followers , our 45+ female-led global community remains at the heart of everything we do, and we remain committed to providing an inclusive, kind and compassionate platform for our community to be seen, heard & valued.
"every person, at every age, deserves to be and feel seen, heard & valued.”
founder, Jacynth Bassett
288k+
FOLLOWERS
100+ MILLION
CONTENT VIEWS
10+ MILLION
VIEWS (PAST 90 DAYS)
74%
AGED 45+
95%
FEMALE
community insights
latest on our socials
our movement merch
Wear, share, & spread the message
with our exclusive merchandise
Order our FREE badge & shop all the official
Ageism Is Never In Style® collection of clothing and accessories exclusively at TheBiasCut.com.
From gorgeous cashmere, to timeless tees, to statement jewellery - every purchase supports our ongoing work & charities close to our hearts, letting you make a statement whilst giving back.
the podcast
Join our founder Jacynth Bassett and her special guests - including Caryn Franklin MBE, Julie Graham, Ruby Hammer MBE and Ashton Applewhite - as she hosts our critically acclaimed limited series podcast.
Together, understand how ageism manifests within different industries and areas: from the media, to the workplace, to fashion and beauty and more. And, crucially, explore how each and every one of us can play a role in driving positive change.
the blog highlights
With integrity at our core, our 6 Principles manifesto pillars are the standards, commitments & values we believe in, and that we continue to proudly and unapologetically uphold as we continue our unwavering mission to create a truly age-inclusive society.
Everything we do at Ageism Is Never In Style is deeply considered and informed, underpinned by our Principles.
the principles
brand amplification
& social media partnerships
Amplify and enrich your brand by championing and celebrating age inclusivity, and aligning with our age-positive and inclusive values.
Examples of ways we can partner with you to amplify your brand on social media:
Influencer Marketing Campaign Creation & Sponsorship
Content Creation Competitions Casting Calls Surveys & Polls Community Engagement Influencer & Content Creator Network Collaborations